Coach Express

In our weekly management meetings at International Coach Academy we spend the first 15 minutes of our meeting participating in an activity to develop greater trust in our team. We recognise that to achieve our goals we need to work effectively as a team and trust is one of our values. We also take it in turns to chair the meetings. This week it was my turn and part of being the chair is that you also facilitate the trust activity. I wanted to share this activity with you. (more…)

Blue Ocean Strategy, by W. Chan Kim and RenŽe Mauborgne

I just love this book. (http://www.blueoceanstrategy.com) It is one of those business books I keep coming back to - and not because I am necessarily looking for help with my business - but because I find it pleasurable to read the various case studies of marketing creativity contained in its covers.

“Blue Ocean Strategy” is not new to the bookshelves, in fact it is a couple of years old now, but the message remains current. The authors, INSEAD professors Kim and Mauborgne advocate an approach to marketing that takes you outside traditional thinking. They draw a distinction between traditional strategic thinking - which they call “red ocean” strategy and a new, more creative approach, which they call “blue ocean” strategy.

A ‘red ocean’ is based on traditional strategic thinking (e.g. Harvard’s strategy guru Michael Porter). It is about creating a vision and some targets and then working out a way to make those “Five P’s” work to your advantage. Much of the language has a history in military combat and much of the energy is devoted to ÒbeatingÓ the competition.

What then is a BLUE OCEAN STRATEGY?

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We hear you!

Over the last few years, many of you living outside English speaking countries have asked us to make the CPCP available in your language, in your country.

Until now, we’ve delivered our training online – in English only.

But we are committed to growing the coaching profession worldwide, and that means making our programs available to students in smaller markets whose first language isn’t English.

To do this, we’d like to start a conversation with all of you – current students, ICA graduates and those thinking about entering the coaching profession - anyone interested in developing coaching in non-English speaking countries.

> > > Please contribute by completing our online survey

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Due to the on-going expansion of International Coach Academy, we have additional sales positions available.

International Coach Academy is leading the way in the provision of high quality coach training. ICA delivers an internationally accredited coach training program. We are looking for enthusiastic, energetic and dynamic people to hold the position of Enrolment Consultant. If you want to tell the world about the benefits of being a coach and joining our school, then this could be your opportunity.

Enrolment Consultant(s) (North America)
Two part-time positions or one full-time position.

The position involves the following:

* Selling ICA training programs
* Working as part of a dynamic sales team
* Using a computer sales database
* Working in a global and virtual community

We are looking for people based in North America who are a coach, or training to be a coach, with sales, and/or telephone sales experience, with a high success rate of lead to sales conversion. You must be able to work flexible hours, be highly self-motivated, and be a great communicator. You will work from home and be part of an exciting and supportive virtual team.

An attractive remuneration package will be offered.

TO APPLY: Please email your resume and application letter to Dennis Griffin, Business Manager of ICA, outlining your experience in relation to the duties above.